Mcdonalds Marketing Mix Essay Example For Students

Mcdonalds Marketing Mix Essay Promoting Mix The components of the Marketing Mix allude to the instruments that will be utilized in the advertising endeavors of an item, administration or idea, to a specific focused on or fragmented gathering. On the off chance that the correct Marketing Mix is utilized, it will point the entirety of the company’s endeavors at fulfilling it’s clients at a benefit or other remarkable achievement. A commonplace Marketing Mix incorporates â€Å"The four P’s†, which are item, value, advancement, place and here and there individuals. Since shoppers are encircled by the controllable factors of the Marketing Mix, an advertiser/promoting group must give specific consideration to these factors while making a showcasing plan, before the usage procedure. A definitive objective in utilizing a Marketing Mix is to, â€Å"create an item that a specific gathering of individuals need, put it at a bargain some spot that those equivalent individuals visit consistently, and value it at a level which coordinates the worth they believe they receive in return; and do all that at a time they need to buy† (Mind Tools Ltd. 1995-2009). A portion of the controllable factors related with â€Å"Product† of the Marketing Mix are quality, item assortment, size/divide, highlights, plans and any material guarantees. The dealer ought to be especially worried about what the potential clients needs are, and what specific highlights should be incorporated to suit the clients inclinations. The dealer may likewise worry about how the ir picked item configuration looks at to the contenders just as the creation costs related with the item/administration. The controllable factors related with the â€Å"price† are the item cost, competitor’s value, limits/recompenses, installment period, and credit terms. Cost is extremely crucial in the advertising procedure since it produces pay at the dealer and the cost must be an incentive to the customer else they won’t get it. An inquiry that the dealer will need to know the responses to related with costs is fundamentally, what is the estimation of the item/administration to the purchaser and how the anticipated cost looks at to contenders? Promotion† factors incorporate deals advancement, publicizing, deals power, direct showcasing and advertising. The merchant ought to be worried about what kind of advancement will be utilized e. g. , announcements, TV/radio, regular postal mail or the web and when is the best an ideal opportunity to advance the item/administration. Controllable factors related with the four P’s that speak to â€Å"Place and People† ar e areas, transport of inventories and socioeconomics separately. Different inquiries that should be replied by the dealer is, the place clients will search for and discover the seller’s item/administration and who the potential clients will be? â€Å"The questions recorded above are critical; anyway they are only a subset of the point by point examining that might be required to upgrade your showcasing mix† (Mind Tools Ltd. , 1995-2009). â€Å"The four P’s speak to the seller’s perspective on the showcasing devices accessible for impacting purchasers. † (Kotler Keller, 2009, p. 23). The breakdown of the how the four P’s function as a model for the Marketing Mix improves its motivation and targets. Advertising Mix at McDonald’s Mc Donald’s is the biggest retail eatery network on the planet, its prosperity is obvious and it has been reliable over the previous decades in giving items that its clients need, at a value they can manage, that is likewise advantageously open. Through showcasing research endeavors, Mc Donald’s has been fruitful at figuring out what menu things it will sell, and that its clients have noteworthy decision in the items that they offer. McDonald’s centers around the four P’s of the Marketing Mix e. g. Item, Price, Promotion and Place in their Marketing Strategy. McDonalds is a universally notable brand and that carries with it, certain desires from the clients. McDonald’s perceives marking as a viable promoting instrument and an essential piece of their showcasing methodology. McDonald’s utilizes its image successfully, and it is imparted through logos, shading plans, trademarks, characters and different pict ures. One it most striking characters is â€Å"Ronald McDonald†. The most prominent component of McDonald’s brand is the â€Å"M† logo, otherwise called the â€Å"Golden Arches†. .u379c232b77579bdbbea639e86187866f , .u379c232b77579bdbbea639e86187866f .postImageUrl , .u379c232b77579bdbbea639e86187866f .focused content region { min-tallness: 80px; position: relative; } .u379c232b77579bdbbea639e86187866f , .u379c232b77579bdbbea639e86187866f:hover , .u379c232b77579bdbbea639e86187866f:visited , .u379c232b77579bdbbea639e86187866f:active { border:0!important; } .u379c232b77579bdbbea639e86187866f .clearfix:after { content: ; show: table; clear: both; } .u379c232b77579bdbbea639e86187866f { show: square; progress: foundation shading 250ms; webkit-change: foundation shading 250ms; width: 100%; mistiness: 1; change: darkness 250ms; webkit-progress: haziness 250ms; foundation shading: #95A5A6; } .u379c232b77579bdbbea639e86187866f:active , .u379c232b77579bdbbea639e86187866f:hover { obscurity: 1; progress: murkiness 250ms; webkit-change: darkness 250ms; foundation shading: #2C3E50; } .u379c232b77579bdbbea639e86187866f .focused content region { width: 100%; position: relativ e; } .u379c232b77579bdbbea639e86187866f .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; text-improvement: underline; } .u379c232b77579bdbbea639e86187866f .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u379c232b77579bdbbea639e86187866f .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; outskirt span: 3px; box-shadow: none; text dimension: 14px; text style weight: striking; line-stature: 26px; moz-fringe sweep: 3px; text-adjust: focus; text-enhancement: none; text-shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/straightforward arrow.png)no-rehash; position: total; right: 0; top: 0; } .u379c232b77579bdbbea639e86187866f:hover .ctaButton { foundation shading: #34495E!important; } .u379c232b77579bdbbea63 9e86187866f .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .u379c232b77579bdbbea639e86187866f-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u379c232b77579bdbbea639e86187866f:after { content: ; show: square; clear: both; } READ: Child Abuse EssayIn expansion to TV, radio, and paper, McDonald’s utilizes bulletins, print advertisements, and signage, just as supporting games running from Little League games to the Olympic Games. Also, McDonald’s has utilized different promoting mottos in their publicizing efforts, e. g. , you merit a break today, search for the brilliant curves, and I’m cherishing it. McDonald’s utilizes Market Research to discover what focused or fragmented gatherings they need; it takes a gander at factors outside the company’s control, for example, changes in the economy or the law, and included reasons why in dividuals purchase, for example, picture and satisfaction in the brand. Thus, McDonald’s advertisements are centered around the whole McDonald’s experience, not simply the item and McDonald’s has never occupied with negative or similar crusade of its rivals. McDonald’s utilizes segment division with age as a boundary and the primary focused on fragments are youngsters, youth and youthful urban families. This is exhibited through their â€Å"Happy Meals† that accompany toys that extend from hot wheels vehicles to a few Walt Disney characters. The toys are typically current with what kids know about, regardless of whether it’s an animation character like â€Å"SpongeBob† or a character from a film like â€Å"Shrek†. Extraordinary â€Å"Play Places† planned for making McDonald’s a pleasant spot to eat and furthermore focusing on youthful urban families that need an invest quality energy with their youngsters. Urban families can use the comforts, which incorporate â€Å"Play Places† and host McDonald’s have their child’s birthday gatherings at a cost the purchaser will recognize as an incentive just as an accommodation. [McDonald’s reinforced its situation through improvements to its Global Children’s Marketing Guidelines, which have additionally incorporated its framework around a typical arrangement of standards for showcasing to kids. A definitive objective is to additionally improve the key structure and direction to the McDonald’s System to continue improving its exhibition with respect to mindful promoting rehearses for children] (McDonalds Corporation, 2009). The â€Å"price† must match the consumer’s thought of what the item is worth and furthermore be viewed as an incentive at the cost. McDonalds has received evaluating and bundling methodologies e. g. , upbeat dinner, combo/esteem supper and so forth to build generally speaking deals volumes. To target youngsters, McDonald’s utilizes a forceful evaluating methodology. Likewise, courtesies that offer Wi-Fi are given to draw in adolescents/understudies. McDonald’ works more than 31,000 cafés around the world, utilizing mutiple. 5 million individuals in more than 118 nations on six mainlands, which makes the â€Å"Place† component of the promoting blend productively secured. Understanding that a product’s life cycle runs from the dispatch of the item to when it goes in decay, Over the years, McDonald’s has reliably propelled new items and has eliminated the old ones which were toward the finish of their Product Life Cy

The Islam-Judaism Clash of Civilizations Essay -- Palestinians Israeli

In the city of Jerusalem, in the rubble of Ramallah, in places of worship, in mosques, in the hearts and brains of millions in the Gaza Strip, the West Bank, and the rest of Israel, Israelis and Palestinians are secured a conflict of human advancements. In his awesome work, The Clash of Civilizations, Samuel L. Huntington traces a hypothesis which approaches global legislative issues on the size of developments. Be that as it may, he goes around conversation about Israel. Huntington circumspectly portrays Israel as a â€Å"non-Western† (Huntington 90) nation, yet recognizes the Palestinian-Israeli clash as one along a separation point between civic establishments (267). Despite the fact that he decides to keep away from the issue, Huntington’s hypothesis gives a basis to investigating the contention in Israel as far as a conflict of civic establishments among Judaism and Islam. This is a perilous and provocative thought. In any case, in the event that we dare look at it s suggestions and investigate its bits of knowledge, we hazard a progressively complete comprehension of the contention which has tormented relations among Palestinians and Israelis specifically, Muslim nations and Israel when all is said in done, for more than fifty years. Let us start with a conversation about Judaism’s status as a human progress. This is an exceptionally quarrelsome case which Huntington himself questions: With the making of Israel, Jews have all the target accessories of a human advancement: religion, language, customs, writing, establishments, and a regional and political home. In any case, shouldn't something be said about abstract recognizable proof? Jews living in different societies have conveyed themselves along a continuum extending from complete ID with Judaism and Israel to ostensible Judaism and full recognizable proof with the human progress inside which they dwell, the last mentioned, in any case, occurr... ...ited States. However the levelheaded entertainer model comes up short. Islam rises above vital, monetary, and political logic. So whenever you find yourself saying that the barbarity, life span and prominence of the contention against Israel resists reason, hold your tongue. Islam has customarily stayed away from Enlightenment thoughts. Works Cited Cleveland, William L. A History of the Modern Middle East. Rock, Colorado: Westview Press, 2000. Huntington, Samuel P. The Clash of Civilizations and the Remaking of World Order. New York: Simon and Shuster Inc., 1997. Kaplan, Mordecai M. Judaism as a Civilization. New York: Schocken Books, 1934. Stoessinger, John George. Why Nations Go to War, eighth Edition. San Diego, CA: Thomson Wadsworth 2001. The Avalon Project: Hamas Covenant 1988. Yale. Web. 19 Mar. 2015 .

Searching for False Truth

Searching for False Truth Theres a hostel in Portland with a pristine facade leading to a luxurious entryway, both of which create a stunning first impression for new guests. The buildings interior accommodations, however, are shabby and ragged, leaving patronsâ€"including your two authorsâ€"feeling duped by the establishments proprietors. Not exactly lied to, but not exactly presented with the Truth either. Such is the case in our own lives, too You see, we humans often claim to be searching for the Truth: We want the right question. The honest answer. The correct formula.  But while searching the world around us, what we tend to settle for is something comfortable, something that looks like the Truth, circumventing real Truth for a comfortable facade of Truth. We purchase things in an effort to make us happy. We attempt to fill the void inside us with ephemeral relationships. We pay lipservice to our priorities, spending time pacifying ourselves instead. We accept the appearance of Truth as if its the same thing. But of course its not. Truth: while theres nothing wrong with owning stuff, new material possessions wont remove discontent from our lives. Truth: when we feel empty inside, it is us ourselves whove created that voidâ€"and only us who can fill it. Truth: however we spend our timeâ€"be it surfing Facebook or exercising at the gymâ€"those are our actual priorities. The Truth can be sharp, unexpected, painful.  Once we get past its jagged edges, though, the Truth represents real comfortâ€"a knowledge that once we drudge through lifes drudgery, we can live a life thats congruent to our values and beliefs. With or without a beautiful facade, the Truth is always more satisfying than even the prettiest lie. Subscribe to The Minimalists via email.

A Comparison of Two Newspaper Articles - 989 Words

A Comparison of Two Newspaper Articles In this essay I will be comparing two articles taken from local newspapers in different areas. I will be looking at the techniques used in each article and their effectiveness. I will use this comparison to eventually decide which article is the more effective of the two. The two headlines from the articles are quite different. Inches from tragedy is a large, bold headline written in a way that makes you want to see what the headline is talking about, as it sounds serious.†¦show more content†¦I think that both articles use emotive language very well, and that they are equally good at getting there point across through using language. Both of the articles feature one long, main interview and one shorter interview towards the end of the article. The interviews have been included in each case to give the reader an account of the events in the article from one of the people involved. This is a good idea as people who were actually involved in the events of the article will be able to give more information on what actually happened, and will probably know things that no-one else does. Having interviews also makes the reader sympathise with the people involved, especially if it is coming from one of the people mentioned in the main first paragraph of the article. The people who put together the articles must make sure that everything they include in the interviews is relevant and that they are not too long. I think that the article that uses interviews and quotes better is probably Inches from tragedy, because all the information given is relevant to and informative about what happened. I also think this because the interviews featured are not too long and leave room in the article for other information. Having a picture in an article is a good idea, because it lets the reader see exactly who was involved and let them see what effect the events of the article have had on themShow MoreRelatedA Comparison of Two Newspaper Articles780 Words   |  4 PagesA Comparison of Two Newspaper Articles In this coursework B I would be comparing two news articles from two different sources. This coursework will be divided into three parts. The background and context, the view of both articles i.e. use of languages, headlines, quotes used e.t.c the last part will be my opinion and the conclusion. The main idea is to compare two news articles about a prison called Guantanomo bay in Cubaand how the prisoners are being treated,Read MoreComparison of Two Newspaper Articles1280 Words   |  6 PagesComparison of Two Newspaper Articles These two articles are about asylum seekers. Both articles agree that there are too many asylum seekers, but are presented in a very different way to each other. Article one is a shorter more aggressive tract, not intended to make the reader think about the article but just to instantly agree with it. Article two however stands back and looks at the problem, why it has arisen and suggests ways that there can be resolutions. Both papersRead MoreMedia Acts And Its Impact On Society1190 Words   |  5 Pagesan integral factor in creating and undoing social bonds, as well as communicating topics which enable social transformation. It is generally considered that political and economic subjects are rational and thus are treated as ‘men’s issues’, in comparison to social and cultural themes expressed as sensitive and accordingly correlated with femininity (Stevenson 1995). Although this is open to much criticism in terms of gender inequality, it is undoubtable that gender equality is progressing. WomenRead MoreAboriginal Women in Canada Essays1375 Words   |  6 Pageswomen’s struggle for rights and identity in Canada. To search relevant newspaper articles for this topic, the databases that were used were Lexis-Nexis Academic Universe, as well as Canadian Newsstand Major Dailies. The reason these two databases were chosen was because Canadian Newsstand offer ed articles from multiple newspapers in the country, therefore providing me with diverse news in different provinces other than Ontario. The article I obtained from Canadian Newsstand was Canada Called on to StopRead MoreDo Ahmadis Deserve to Live in Pakistan?1611 Words   |  6 PagesThe article â€Å"Do Ahmadis deserve to live in Pakistan?† by Yasser Latif Hamdani was published in the Friday Times on 31st August 2012. Yasser Latif Hamdani was born on 5 June, 1980. He is a lawyer by profession and is also a writer based in Lahore, Pakistan. He is a regular writer of articles for the Daily Times Pakistan, The Friday Times, and Express Times. He is known for supporting and demanding the basic rights of Ahmadis. He is a vocal supporter of Ahmadis and has been vying for their rights throughRead MoreMedia And Its Impact On The Political Movement Essay1708 Words   |  7 Pagesestate due to the fact that it able to influence and affects the perceptions of the general public towa rds the political movement (Kemp 2013). However, in comparison to the past, nowadays, the modernisation of technology, the change of social patterns and political conditions somewhat change how the media works (Gerth Siegert 2012). In their article stated that media companies are predominantly private-owned companies, thus, the media are more to market orientation. Therefore, the media are not necessarilyRead MoreComparison of Newspaper Articles624 Words   |  3 PagesComparison of Newspaper Articles I have chosen two articles about the same story from two contrasting newspapers, one a tabloid and one a broadsheet. The tabloid I have chosen is The Mirror and the broadsheet is The Times. Both articles are taken from the papers of Tuesday 22nd October 2001. They cover the story about the outbreak of Anthrax in Washington DC where two postal workers died. I think the Mirror is aimed at people who do not want to read the news inRead MoreThe Use of Metaphors and Epithets in Business Texts891 Words   |  4 PagesEnglish deals with specific lexis: acronyms, abbreviations; and other lexical features that has to be taken in consideration when reading, translating or comprehending texts and newspaper articles. The feature that we are focusing on in this paper is the use of metaphors and epithets in business related articles. The reason for this particular choice is quite simple, as basically a substantial part of all research in the field of Business English focused on the practical facet of comprehendingRead MoreA Comparison of Two Different Newspapers1161 Words   |  5 PagesA Comparison of Two Different Newspapers In the following essay, I intend to compare the differences and similarities in which two different newspapers - a tabloid (The Mirror) and a broadsheet (The Times) report the same story. I will be looking at the presentation and the use of language as well as the basics of how the story is put forward and told. Both papers are reporting the same story in which Prince Philip made a statement along the lines that guns are noRead MoreA Comparison of Two Newspapers758 Words   |  4 PagesA Comparison of Two Newspapers The Sun and the Guardian are very different newspapers, even at a first glance you can see that they are created for different purposes. The guardian newspaper is twice the size of a tabloid newspaper e.g. The Sun. and therefore has twice as much information, than a tabloid. A Tabloid newspaper focuses on the images, and has less information

To Kill A Mockingbird Theme Analysis - 1398 Words

Gail Sheehy once said, â€Å"If we don’t change, we don’t grow up. If we don’t grow, we aren’t really living.† Losing something close to us is the key to growing up, and Scout, the protagonist in To Kill A Mockingbird, is one of those characters. Scout and several other characters in the novel lose their innocence as they begin to see the prejudice and racism of the 1930’s South. All of these characters were innocent and unaware of what Maycomb was, and their innocence was taken away from them because of that. In To Kill A Mockingbird, Harper Lee relates the theme of growing up and loss of innocence. One of the ways Harper Lee relates to the theme is through mood and tone. Harper Lee wrote the book divided into two parts: Part One†¦show more content†¦This is similar to how kids and even small pets get into small things out of curiosity, things that are often kept away from them. Scout, Jem, and Dill were acting like normal kids and they didn’t worry about racism or any of the events that was going on in the town. Scout goes around with her brother, Jem, and her neighbor Dill as they figure out more about Boo Radley. Overall the mood is very exciting and vivid in Part 1 of To Kill A Mockingbird. Harper Lee shows the change in growing up in Part 2 of To Kill A Mockingbird. In Part 2, the chapters are written darker and are more intense than Part 1. During these chapters Scout and Jem have to deal with the racism in town of Maycomb as the Tom Robinson case begins. One of the ways Harper Lee shows the intensity of Part 2 is in the scene where the mob shows up at the courthouse. â€Å"...I glanced around and discovered that these men were strangers. They were not the people I saw last night ...I had leaped triumphantly into a ring of people I have never seen before† (Lee 152). This shows that Scout didn’t know what she was getting into, she didn’t know that the mob was there to kill Tom Robinson. The way Scout jumped into the stand out with the mob and didn’t know anything about what was happening is similar to children when they try to join into adult conversations. The mood of the whole situation here is suspenseful and almost frightening becauseShow MoreRelatedAnalysis Of Theme Of Kill A Mockingbird By Harper Lee1765 Words   |  8 PagesAnalysis Of Themes In To Kill A Mockingbird The novel To Kill A Mockingbird, by Harper Lee, published in 1960, comes out during a flourishing time of tremendous segregation and injustices in the United States. In fact, during this time in America, Civil Rights Movement are at their peak; also, some residents are pushing for equality for all, during this time period. One of those United States citizens who is exposing the South for what it truly is, is Harper Lee. 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These themes are present throughout the story of a small Alabama town divided over a rape trial including an African American man and a young white girl. Lee’s novel is still disputed over to this day. One of the book’s central themes is theRead MoreTo Kill a Mockingbird977 Words   |  4 PagesLiterary Analysis for To Kill a Mockingbird â€Å"There’s something in our world that makes men lose their heads- they couldn’t be fair if they tried. In our courts, when it’s a white man’s word against a black man’s word, the white always wins. They’re ugly, but these are the facts of life.† ************ Along with the main theme of the story, racism, there are multiple other themes that are represented in the story. These include: the coexistence of good and evil, and importance of mortal educationRead MoreThe Setting Of Kill A Mockingbird By Harper Lee1354 Words   |  6 PagesLiterary Analysis Name: Amy Lyons Title: To Kill a Mockingbird Author: Harper Lee Setting: The setting of To Kill a Mockingbird is a small town in south Alabama called Maycomb County in the early 1930s. Point of View: Harper Lee s first, only novel is written in first person due to the fact we see the whole story through Scout s perspective. Theme: One of the crucial themes that Lee based the novel on was racism, which was an extremely controversial topic at the time the book was publishedRead MoreRacism And Critical Disposition Of Kill A Mockingbird By Harper Lee1415 Words   |  6 PagesAn Analysis of Racism and Critical Disposition in Maycomb County Racism was a tremendous issue in Harper Lee’s To Kill a Mockingbird. It was applied throughout the novel and was increasingly used to judge others in Maycomb’s society. Racism was revealed through the novel to characters Jem, Scout, and Dill who were young children that were learning about the good and evil in the small town they lived in. Racism was a constant and significant topic. There were many aspects that contributed to racismRead MoreA Time to Kill and to Kill a Mockingbird1314 Words   |  6 PagesGrishams A Time to Kill is a Hollywoodized, modern-day version of To Kill a Mockingbird. Both movies employ many of the same themes and plot elements; but the former movie is one-dimensional and predictable while the latter is innovative and purposeful. The movie version of Harper Lees novel To Kill a Mockingbird is considered a classic film, whereas John Grishams adapted novel is merely another example of the money making efforts of Hollywood. Some of the movies more prominent themes are the sameRead More Comparing the Movies A Time to Kill, by John Grisham and To Kill a Mockingbird1285 Words   |  6 PagesA Time to Kill is a Hollywoodized, modern-day version of To Kill a Mockingbird. Both movies employ many of the same themes and plot elements; but the former movie is one-dimensional and predictable while the latter is innovative and purposeful. The movie version of Harper Lees novel To Kill a Mockingbird is considered a classic film, whereas John Grisham?s adapted novel is merely another example of the money making efforts of Hollywood. Some of the movies more prominent themes are the sameRead MoreHarper Lee s Novel Of The Same Title896 Words   |  4 Pagesserved as depictions of our society. They have been mirrors reflecting upon us what we are, what we would like to be, and how we view ourselves. â€Å"To Kill a Mockingbird† is in fact a classic film that does just that. Directed by Robert Mulligan, this film was based on Harper Lee’s novel of the same title. The screenplay by Horton Foote, â€Å"To Kill a Mockingbird is both a coming of age story of three young children, told from the perspective of Scout as she reflects upon an important court case involvingRead MoreKill A Mockingbird By Harper Lee1290 Words   |  6 PagesHarper Lee published To Kill a Mockingbird during a rough period in American history, also known as the Civil Rights Movement. This plot dives into the social issues faced by African-Americans in the south, like Tom Robinson. Lee felt that the unfair treatment towards bl acks were persistent, not coming to an end any time in the foreseeable future. This dark movement drove her to publish this novel hopeful that it would encourage the society to realize that the harsh racism must stop. Lee effectively

Emily Dickinson needs no introduction Free Essays

Emily Dickinson needs no introduction. One of the most prolific and renowned poets in the literary world, Dickinson still remains largely a mystery. She is often labeled as a lifelong recluse who did nothing but sit in her attic all day and scribble poetry. We will write a custom essay sample on Emily Dickinson needs no introduction or any similar topic only for you Order Now However, Dickinson’s poetry reveals a soul keenly in tune with the human condition. The simple and always relatable poetry of Dickinson serves as her greatest autobiography, and as a testament to humanity itself. She was and remains the master of capturing emotion in a literary statue. Happiness, anger, envy, surprise—every feeling that man has ever felt flowed from Dickinson’s pen at some point. One subject contains all of these emotions, and this subject both haunted and fascinated Emily Dickinson throughout her life: death. The poet wrote passionately about death many times, but one poem—one image–in particular resonated with readers in its stark, memorable simplicity. In â€Å"I heard a fly buzz when I died,† Dickinson masterfully interweaves tone, style, and imagery to capture a speaker in the midst of life’s greatest questioning challenge†¦. its own conclusion. In the poem, life’s end is represented through the persona of a dying individual. The condition of the terminally ill speaker emerges through the poem’s compact, simplistic, yet conflicted structure and in its one powerful symbolic theme. Consider, for example, the simple sounds which recur and reinforce the speaker’s thoughts. Soft ‘w’ (â€Å"Was† (3), â€Å"were† (6), â€Å"when† (7), â€Å"witnessed† (8), â€Å"willed† (9), â€Å"what† (10), â€Å"with† (13), â€Å"windows† (15)) and ‘s’ (â€Å"signed† (9), â€Å"see† (16), â€Å"assignable† (11)) sounds give the language a sighing quality, perhaps the labored breaths of someone whose every breath is a precious commodity. Yet these soft sounds are accentuated by an aggressive assault of ‘st’ syllables (â€Å"stillness† (3), â€Å"storm† (4), â€Å"stumbling†(13)), as if the speaker is struggling with a mental block of resistance. Death also looms in the aphoristic nature of the speaker’s language. With just a few well-chosen words (a dying breath)—â€Å"stillness† (3), â€Å"wrung† (5), â€Å"storm† (4), â€Å"stumbling† (13)—the speaker provides powerful insight into the complex feelings which accompany death. Who else but a dying person would understand the value of quality over quantity? This human conflict is further reinforced by the alternating long and short lines which constitute the final stanzas. While the opening stanzas form near-perfect boxes (the very symbol of control), the frenzied push-pull of the speaker’s closing thoughts offers a concrete snapshot of the inner turmoil that surrounds impending death. The moment of transformation for the speaker—from peaceful resolve to subtle panic—is highlighted by a â€Å"Dickinson Dash† (Milani, â€Å"Dickinson Analysis†) â€Å"†¦. Could make assignable,–and then/There interposed a fly† (11-12). Can the majesty of death be reduced to a mere fly’s presence? Is the majesty merely an illusion? (Frankowski, â€Å"Death†) The fly itself is the anchor symbol in a speaker’s mindset largely devoid of elaborate imagery (Frankowski, â€Å"Death†). Throughout the poem, the speaker eludes to a need for some magical spiritual fulfillment: â€Å"And breaths were gathering sure/For that last onset, when the king/Be witnessed in his power† (6-8). However, the only constant—the only true anchor—for the speaker as death approaches is the â€Å"uncertain, stumbl[ing], buzz[ing]†¦fly† (12-13). Does the small creature steal away the speaker’s peace by standing â€Å"Between the lights and me† (14)? Or does the fly’s final farewell (its auditory buzz) remind the speaker that he or she need not â€Å"see to see† (16). Does true sight come from the eyes, or does true sight—true light in fact—shine from a higher source? Perhaps the speaker’s musings are not random, but a confessed realization to the most enlightened audience of all, the Creator Himself. Why might one assume that the speaker is addressing God? First, and most simply, the speaker’s narrative occurs after death: â€Å"I heard a fly buzz when I died† (1). Yet evidence for the speaker’s intended audience also appears on a deeper level. The abstract diction of the speaker suggests a metaphysical plane: â€Å"stillness† (3), â€Å"form† (3), â€Å"breaths† (6), â€Å"power† (8), â€Å"light† (14), â€Å"air† (3), and even the formless â€Å"buzz† (1). Further, the formal tone (â€Å"The stillness round my form† (2); â€Å"What portion of me I/Could make assignable† (10-11)) carried throughout the piece would likely be reserved for only the most respected and wise of listeners. In addition, the iambic trimeter rhythm (Milani, â€Å"Dickinson Analysis†) of the speaker’s words and the traditional ABCB rhyme scheme summons a classic adherence to timeless laws and beauty. A dying speaker and a celestial audience provide the most powerful backdrop for the poem’s ultimate theme: mental and spiritual conflict. How to cite Emily Dickinson needs no introduction, Papers

Illustrates The Human Resource Management †Myassignmenthelp.Com

Question: How To Illustrates The Human Resource Management? Answer: Introduction: Workplace management comprises of managing assets, facilities, technologies andhuman resource management of an organization. The objective of workplace management is to provide a supportive environment to the employees in an organization. The following report is going to illustrate a constructive idea based on the provided case study that pertains to the workplace development of Imagination, a marketing and designing firm. The report encompasses the analysis of the human resource management strategies undertaken by the newly hired HR manager of the company, Georgia. The report also identifies the workplace issues and the corrective measures strategized by the human resource manager (Armstrong Taylor, 2014). Through the process of addressing different managerial issues, Georgia has focused on settling the problems that have been hindering overall development of the organization. The human resource manager in the organization has incorporated both the organizational interest and indiv idual employee interest so as to build a positive bridge between the two (Bratton Gold, 2012). In order to carry out the owners dream to lead a creative workforce within the organization, Neville and Jane, the owners have emphasized on building a plinth of the organization. Background of the Organization: More than 10 years old, the firm has been working with more than one hundred and fifty employees. With such important count of workforce and with special focus on the varieties in the types of such, the firm has been growing significantly. 60 % of the total workforce in the firm is female. 50% of the total workforce in the firm is below the age of 30 (Jackson, Schuler and Jiang 2014). The maximum age group working in the firm is 30-55 that comprise of a constructive workforce. Most of the working groups have families and the firm holds the obligation to take well care of their family members. As the firm works as a third party provider of website and marketing design to many of other organizations, it ought to comprise of the basic understanding of the issues pertaining to the effective chances for the entire case. The clients of the company include small sized, medium sized and big corporate businesses. The firm also includes the government run organizations. The workforce of the fi rm comprises of project manager, graphic designer, marketing associates, web developers and administrative staff. Having such vibrant working staff, the company had felt to provide them with effective in-house services within the firm. This is how; there has been a need for the recruitment of the human resource manager who could focus on overall development of workplace culture (Bratton and Gold 2012). Apart from the payroll structure, the company also pays attention to the professional engagement of the employees. Georgias Idea about Workplace Flexibility: In order to meet the business needs in a better way, the companies often initiate changes in the workplace. The changes might comprise of technology, organizational behavior, mode of operations and the workforce division. Flexibility refers to the acceptance of both the employee and the employers in terms of coping up with the changes in different fields. Flexibilities can be categorized in to two different segments: Formal Flexibility Informal Flexibility Formal flexibility refers to the policies that are officially approved through the human resource management system of a company. In this regard, the acceptance in the change management process needs to be addressed with perfection. Having gone through the case study, it can be stated that Georgia focused on the flexibility of the organizational structure. Since Georgia was recruited to bring some certain change in the organization, the concept has been changing the mode of organizational structure. Earlier the organization had maintained hierarchical structure. This has been taken into certain consideration pertaining to the effective understanding of the process. This has been taken into certain consideration with the effective understanding of the process (Bratton and Gold 2012). Georgia had earlier studied the existing organizational structure. This has remained quite effective in terms of creating the motto for the entire understanding of the fact that this has to be provided wi th the fact that there is a clear understanding of the fact that this has been taken into certain consideration pertaining to the effective understanding of the staffing efficiency of the firm. Georgia has identified that the firm practices a specific type of project that results in a lacuna among the employees during the gap. Georgia has offered a change in the mode of staffing that has prescribed that the firm ought to short list some certain number of staffs that would also ensure cost cutting facility in the process. Georgias idea to reduce the number of permanent staff in the company would definitely ensure cost reduction for the firm as the firm would not be liable to the maximum number of the permanent staff. This process has undoubtedly reduced the cost of the company pertaining to its human resource maintenance. Hiring process of the contingent employees does not engage much obligation of the company. All the contingent workers would be taken on the basis of their skills th us reducing the cost of human resource maintenance during the null period. The flexibility in the structural change from the organic to hierarchical (as a matter of fact in more scattered way) depended upon the change in the organizational structure. Managerial Issues addressed by Georgia: The change proposed by Georgia would provide ample opportunity to the firm to reduce cost of human resource maintenance. However, this would raise several other issues. Since the proposal was to keep fewer numbers of the permanent staff in the organization, it would undoubtedly focus on the process of hiring new staffs and sustaining the older ones who had been loyal to the companies. Moreover, the company has huge liability to the female workers as most of the employees have family that needs to be run through the wage or salary. This is how there is a sheer need of liabilities by both the company and the employees would be addressed with sheer difficulty. Since there is a need to short list the permanent employees, the firm would be looking forward to redundancy. This is how a major issue would undoubtedly emerge. Contingent workers such as the freelancers and independent professional would be addressed during the peak seasons where the firm would receive higher number of assignmen t (Jackson, et al., 2014). This will, indeed, provide adequate human resource to perform the tasks in the peak session. However, the null season would not incur much cost in the paying the permanent workers. Following issues might rise during this process; The employees might suffer from insecurity of losing their job thus resulting in deterioration of competency There is a sheer chance of employee turnover during the lean period Once the firm is affected by over- cost, it would start restricting the expense The firm cannot ensure much work or assignment that would result in the process of evident understanding that has been taken into certain understanding of the process. This is how this has been taken into certain consideration pertaining to the effective understanding that has been taken into the process of effective criteria of the process. Social Issues Addressed by Georgias Proposed Initiative: Georgia has actually addressed the follow up of the employees well being in the organization. As a matter of fact, this has actually addressed the overall fundamental right to be working with the company. The zero hour policy proposed by the organization would threaten the job security of the employees by focusing on the reduction of tenure of the permanent ones. As a matter of fact, wanting a more stable job, the existing employees would initiate to change the job thus resulting in significant employee turnover. In this context Georgia has importantly approached to the social issue of the employees. Taking the labor and human rights policies in to account the human resource structure is going to focus on the basic problem that has been working as a greater challenge for the overall development of the workforce in association with the organization(Armstrong Taylor, 2014). The zero hour contracts has several issues for or against the organizations as well as the employees. In this re gard, it can be stated that in most of the cases there has been certain conceptualization for the entire understanding of the issues pertaining to the effective consideration of the process. An employee, under zero hour contracts, falls in to statutory employment rights. With the basic understanding of the entire case it has been taken into certain consideration that the statutory social condition of the employees would lead to under employment thus seriously causing unemployment in longer terms. As a matter of fact, this has to be taken into certain consideration pertaining to the important factors with the effective understanding of the process that would apply to the greater human resource practice. In zero hour contract an employee is deprived of the facilities that a permanent employee enjoys. As a matter of fact, this has been taken into certain consideration pertaining to the basic h5uman resource ethics that would address to the maximum number of the employees. Since this ha s been taken into certain consideration pertaining to the important action with effective from the issues provided by most of the employers, they would be judged through basic social crisis(Marchington, et al., 2016). Georgias approach to the sense of autonomy of the employees creates an important job option for most of the working employees within an organization. As a matter of fact, this has been taken into certain consideration pertaining to the effective understanding of the fact that the employees are empowered with certain decision making authority in need. Since the organization is found to have approached to the weakening of the power of the employees during the lean period, the contingent employees would be driven towards utter despair when they are not in work. Moreover, they are not provided with the fundamental rights of employment. Since most of the employees in the organization are females, they need to be facilitated with maternity leave, maternity care and other facilities when at work. With the effective understanding of how the employees are directed by the human resource management policies, this has to be provided with a proper plan for the advanced facilitation of the employe es. Georgia, however, has addressed to the general social involvement of the employees by giving them work from home provision. Georgia eventually delves in to the level of satisfaction pertaining to the acceptance of the employees for the change in the organizational pay structure as well as human resource management structure. The company looks into effective understanding of the entire case that has been focused through the effective implementation of the process. In this case the social capital theory of human resource management practices have been taken into consideration. According to the social capital theory of human resource management, there is a clear need for the followings by an employee working in an organization: Information Influence Solidarity Power Social status Opportunities From the aforementioned elements of the social capital theory this has to be taken into certain consideration pertaining to the important section in the effective case. Balance between Organizational Interest and Employee Interest: Georgia has effectively balanced both the organizational as well as the employee interest and that has been effectively positive (Marchington, et al., 2016). Georgia has focused on the change management system in the organizational structure. The higher management body of the organization has proposed a change of such i.e. the change from organic structure to hierarchical structure. However, Georgia believed in the fact that organic structure would be apt for the company. This is how there is no need of changing the structure of the organization. Georgia believed in creativity, teamwork, flexibility and job security of the employees within an organization. In this context, it can be stated that Georgia was highly impactful in bringing the working staff in to flexible job mode thus making them accept the changes with ease. Georgias approach towards the change management approved creativity thus bringing together the forces within a single set of working method. Georgia did not only i mprove the working condition of the employees, but she also provided job security to them. As a matter of fact, she remained supportive to the objective of the company (Sparrow, Brewster and Chung 2016). The companys objective was to reduce the cost in the lean period when there was less flow of project assignments from the clients. This is how in most of the cases the company would remain benefited. Georgia strategically changed the mode of organizational structure however keeping the base same. She believed that the existing organic structure of the company was apt for it however it required certain modification. This is how it was highly important to focus on the strategy to benefit the company as well as to ensure how the well being of the employees is ensured (Sparrow, et al., 2016). This is how the basic structure of the company has remained unchanged with important modifications. According to Georgia, the work-life balance needs to be ensured by the mothers and other female workers who have important contribution to run the family. As a matter of fact, this has been taken in to certain consideration that this effective work-life balance strategy and work from home provision for those female workers who travel a lot for attending the workplace would provide fruitful result for the employees. On the other hand, her approach towards outsourcing would definitely provide important aid to the organizational development and profit. This is how the organization would be able to get rid of over- budget on human resource management. Georgia has also provided a payroll strategy to the organization that would undoubtedly lead towards certain profit. During the peak hours of the project assignments, the employees are offered extra pay structure whereas they are provided with leave during the lean period. Conclusion: It can thus be concluded that the human resource management policies undertaken by Georgia has been quite effective in determining the beneficial factors for the organization. Georgia with her understanding and intelligibility of the want of the workforce of the company has effectively strategized the policies thus reaching towards both the organizational and individual staff improvement plan. She has remained stringent towards her belief of the flexibility of every individual. She has provided the employees with ample opportunity to show their full potential in the workplace. With such strategic implementation of flexibility and change management plan in human resource Georgia has provided the organization with a solid plinth of workforce strength and success. Recommendation and Findings: From the report discussed above a firm conclusion has been drawn. It has clearly been understood that Georgia has focused on the tradition structure of the organization though she has modified its attributes. She has also created a structural balance between the organizational profit as well as employee profit thus leading towards utter success on workplace culture. However, certain changes can be welcomed in need. The zero hour policy that the company had earlier proposed can be retained, however for the newer employees. If the company wants to expand its operations, the additional projects can be handed over to the contingent staffs who would be working as freelancer under the permanent ones. Thus the company would ensure empowerment of the employees and the competency would also increase effectively. References Armstrong, M. Taylor, S., 2014. Armstrong's handbook of human resource management practice. s.l.:KoganAccounting Page Publishers. Bratton, J. Gold, J., 2012. Human resource management: theory and practice. s.l.:Palgrave Macmillan. Jackson, S., Schuler, R. Jiang, K., 2014. An aspirational framework for strategic human resource management. s.l.:Academy of Management Annals. Marchington, M., Wilkinson, A., Donnelly, R. Kynighou, A., 2016. Human resource management at work. s.l.:Kogan Page Publishers. Sparrow, P., Brewster, C. Chung, C., 2016. Globalizing human resource management. s.l.:Routledge.

Benifits of Foreign Travel free essay sample

Specific Purpose: To inform my audience of the benefits of traveling to other cultures. Title: Another Life Thesis/Central Idea Sentence: It’s very important and beneficial to take care of ourselves physically, mentally, and spiritually, but few ever think to use traveling as a tool to assist in the restoration of all three. Introduction: [Attention Getter] Taking a vacation is on everybody’s to do list but according to a study conducted by the Families and Work Institute only about half of Americans use their full 2 weeks of vacation each year. Motivate audience to listen] I found this odd, but when I examined my own life I found I haven’t taken an actual vacation in over 10 years. [Credibility]It just something I’ve always seemed to brush off by saying â€Å"Oh well, I’ll just take a nice vacation next year, but the following year the same thing happens and before you realize it you haven’t had a vacation in over a decade. We will write a custom essay sample on Benifits of Foreign Travel or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Europeans embrace this idea of vacation almost religiously. In Europe vacations are guaranteed by law.In countries like Germany, the United Kingdom and the Netherlands, employers are required to provide up to 20 days of paid leave. Americans, on the other hand, get an average of 12 days every year and on average use about half. [Central Idea] It’s important to remember that we are not machines and that we can and do become burnt out. When this happens it can affect everything from our productivity in the work place to our personal relationships with our spouse, children, friends, and family. Depression can become a real side effect and take control of a life we once loved.So it is important to catch a break from our everyday life and take time to â€Å"Stop and smell the roses† (Unknown). Travelling to foreign cultures is just one way to experience different thoughts and ideals for dealing with day to day life. [Preview of points]While many Americans realize the importance of staying fit by exercising it is way more important and beneficial for healthier, happier living to understand that staying fit means more than lifting weights or going for a run, but working out our bodies, our minds, and our spirit in order to live a true healthier life style.Transition Sentence: So let’s begin by discussing the physical benefits of foreign travel. Body: I. First and most obvious there will be a few physical benefits from foreign travel that will be very noticeable from the very first day. A. Walking 1. Whether you vacation in Europe or Asia it really doesn’t matter so long as you get away from America or Canada. Everyone else in the entire worlds seems to walk everywhere. This may sound scary for those who haven’t seen the inside of a gym in a while or in some cases ever, but after awhile you won’t even notice how much you’ve walked.You’ll become so immersed in all that you’re seeing and experiencing that it’s not until you return to your room at night or until you sit for a while that you begin to notice that both you’re feet now have a pulse. 2. The second sounds a bit unbelievable, but after a few days of walking around and once I begin to recognize the landscape. I usually have made a few friends with some of the locals even if I don’t speak the language. There is a lot than can be said with hands, faces and a smile, but once this happens I can’t help but to begin to feel like this could be my second home. B. Food 1.While Europe and Asia do have fast food franchises most will opt out in order to experience more of the culture being visited. This is very true especially if you’re a fan of the food back home. In my case nothing beats authentic Spanish Paella or Italian anything. But in most cases you’ll be eating a bit healthier while visiting and may not even notice. Most food around the world is not processed like it is here in the states. Don’t get me wrong Wendy’s and McDonalds can be pretty delicious, but I’d rather eat real food everyday; I just can’t cook as well as those guys in Italy or even the guys Olive Garden for that matter. . Throughout the day you may dabble in a few different wines, but for the most part you’ll find water to be the beverage of choice. Unless, you’re a beer or soda connoisseur wishing to try some of the local but undiscovered to â€Å"you† refreshments. Towards the end of the day you may finish a bottle or two of wine, but in your defense†¦ One, you’re in a new country representing America and you wouldn’t want to be rude. Two, wine itself in reasonable quantities is actually good for the blood stream therefore good for your heart so â€Å"BAME, Double Whammy†!Three, what better way to socialize with locals or other fellow tourist than ov er a couple glasses of wine or beer under a star lit canopy dinning â€Å"Alfresco†? II. Next we will discuss a couple of the mental benefits that you will become aware of throughout the trip. A. So, First in order to begin this awesome adventure it is absolutely crucial to learn this one lesson about vacation otherwise you should’ve stayed home and burnt every dollar you spent for this trip. So here is the first mental benefit of going on vacation. It’s learning how to actually take a vacation!The very first thing we must learn is actually the most difficult we must be honest and true to ourselves that we are on vacation for the sake of nothing more than our own well being and revitalization. With that being said we must let go of our old lives if only for the week or two we are on vacation. 1. So first, it’s absolutely important not to work, discuss work or think about work even as a second thought. Your life back home is on pause until you return. 2. Second sever any and all easily available ties to your life back home.Of course if you have children and have to check on them that is an exception, but leave your cell phone, laptop and tablet, PDA, pager in your room. Give the number to the front desk to anyone back home in case of emergency. There is always someone at the front desk and you never have to worry about reception. 3. The first two steps is to ensure that your mind receives the break it deserves from normal life. B. So now that you have accepted the fact that you’re on vacation and are enjoying or not enjoying all this walking.You will definitely notice things that are different; compared to home. 1. Your mind will definitely become broadened by every one of your senses. As every sense becomes titillated each sensation will become forever locked in your memory and you may notice to compare a lot what you experience to something similar back home. 2. As each day passes you may begin to see how differently other cultures deal with life problems. I mean everyone around the world has to deal with work problems, relationships, and out of control children, but its how we deal with them that tends to get the better of us.You may take a few notes just by watching how people just seem to not sweat the small things in Europe and Asia. It seems to me they as we as Americans live to work, the rest of the planet works just enough to live. Perhaps that’s why they get more vacation and work less hours. When was the last time an American labor force took a siesta? III. Finally we will discuss the spiritual benefits that come from foreign travel. A. First off, I must make myself clear that when I use the word spiritual I do so in a general sense of the word.I do not mean to use it in direct connection towards any God or religion. While most people do believe in a supreme being of some kind some believe in science or no God at all, but regardless of what we believe we all have a sense of self therefore we all have a sort of spirit. 1. A very possible but unlikely event of spiritual revitalization is the adaptation of religion. 2. A more likely form of spiritual revitalization may perhaps come from the peace and tranquility that one may find while visiting a spa or in a quiet location away from everything. 3.Once a peace has been given to the spirit, you will become refreshed and ready to continue with life annoying little problems but after a while you will become more aware of when you need a break. Transition Sentence: So let takes one last quick look at all we have covered today. Conclusion: We now know that a vacation is a lot more than time away from work. We have discussed the three parts of us that benefit from vacation the physical, mental and spiritual and the importance of keeping all three areas in shape in order to obtain a more happy existence.

How Reading Comic Books Improved My Writing

How Reading Comic Books Improved My Writing How Reading Comic Books Improved My Writing Dr. Franklin Warsh is an Investigating Coroner and retired family doctor who lives  in London, Ontario. While writing his first full-length book, The Flame Broiled Doctor (a memoir of his experiences working in the health care system), Frank Warsh realized that his many years of reading comic books had not just been an enjoyable pastime, but a lesson in writing. Read on to learn more about the storytelling tips comic books provided him - including stories within stories, and archetype inspiration.Nowadays, comic books are a perfectly respected, even revered form of art. And at three to five bucks a pop, they’re clearly no longer just a product for children. But even the cheap newsprint comic books I read voraciously in the 1980s weren’t as silly a past-time as my elders would have had me believe. Depending on what kind of writer you’re striving to be, you owe it to yourself to give comic books another go-around. While writing my recently published memoir, The Flame Broiled Doctor, I drew upon the following comic book storytelling tips. My largest writing block isn’t a lack of ideas, or a lack of skill, but a lack of motivation. Even my own memoir, full of funny and intensely personal stories I’ve been collecting for nearly twenty years, was a chore to write at times. If I’m not in the mood to write, I’m probably not going to feel like reading something meaty either. We all need an escape, but when the kids are asleep and people have been barking at me all day, the last thing I want is the noise of the TV. Give me ten minutes with Deadpool or Suicide Squad or Unbeatable Squirrel Girl, and the creative juices are churning once more.There are a myriad of reasons I read comic books even to this day that have made me a better writer, beyond those I’ve described. One of the great tools in your kit as a humorist is over-writing. Poking fun at your characters with liberal dashes of purple prose works as well in the pages of Deadpool as it did in Cervantes’  Don Quixote. Writing a s an over-the-top narrator can get your reader in the mood for a joyride, like an episode of the campy 60s Batman  TV show - that’s now in circulation as a comic book. Have a terrific villain in your novel, but can’t quite get their villain speech right? Give comics a try†¦ Cersei Lannister and Iago have nothing on  Lex Luthor from Superman or Dr. Doom from Fantastic Four. Head to a library or local shop to give comic books a second look. They’re a great escape from the daily news, and you’re sure to find something to help your writing as well.The Flame Broiled Doctor is available on Amazon in paperback and Kindle! Find out more on Frank's website.Are you a comic book reader? What nuggets of writing wisdom have you discovered through reading comics?  Leave your thoughts, experiences, or any questions for Frank  in the comments below.

Demonstrate your comprehension of SocioCultural Theory Essay

Demonstrate your comprehension of SocioCultural Theory - Essay Example For instance, if an individual travels in a foreign land and spends adequate time there, he or she is likely to learn the language of the foreign country. The sociocultural theory explains that the interaction of people from different origins and backgrounds exposures people to a dynamic learning experience. Essentially, the learning environment has grown to be very dynamic in the recent years. People from different ethnic and racial backgrounds meet in similar education institutions for studies. In this case, cultural interaction has been promoted and, therefore, diversified the educational exposure. According to the social cultural theory, each culture has its unique kits of intellectual adoption. The kits for intellectual adoption provide children with an opportunity to utilize their basic mental skills in a manner that is adaptive to their present culture. Different cultures have different intellectual adoption kits and, therefore, living in different cultures requires an individual to possess diversified intellectual adaption kits. The American education system is quite diversified and accommodates students from different races, ethnic groups and minority groups. Research has shown that students from the minority ethnic groups perform poor compared to those from the majority ethnic groups. The poor performance of students from the minority ethnic groups is fueled by a number of factors. For instance, the students feel alienated from the rest of the student population. In addition, students from minority ethnic groups feel unmotivated and, therefore, lack the mutual drive for efficient performance. The issue of ethnicity in the education system should be resolved to enhance equitable access to the education services for all students. Students should not be victimized on basis of skin complexion or ethnic background. Instead, students should be motivated to interact socially and learn from each other’s culture.

Accessibility testing Essay Example | Topics and Well Written Essays - 1000 words

Accessibility testing - Essay Example The society also helps researchers and engineers to contribute their findings and experiences through similar opportunities. An accessibility test was performed on the society’s website (www.spe.org) to determine the site’s usability across a number of parameters and to evaluate whether the site was accessible to people with various abilities. Some of the core criteria that were used to perform this test included site design, content and functionality. All test cases were constructed on the basis of the Web Content Accessibility Guidelines (WCAG) developed by the World Wide Web Consortium (W3C). The purpose of testing the accessibility for the website is to perform a conformance evaluation of the site to determine whether the site meets industry guidelines such as the WCAG. While the site can be evaluated using automatic and semi-automatic testing tools like HTML Validation service or WAVE (Web Accessibility Evaluation Tool), it was decided to perform a manual evaluatio n of the website. The purpose of the manual method is to evaluate a webpage based on a list of checkpoints or criteria as specified under WCAG 1.0. The W3C recommends the use of a Graphical User Interface (GUI) to evaluate a sample of web pages. For the purpose of this project, two different web browsers, namely Microsoft Internet Explorer (IE) and Google Chrome (GC), served as the GUI for the accessibility tests. The following tests were performed to evaluate the website’s conformance to the WCAG (W3C, 2011): 1. Image test: Turned off the images and checked whether the alternate text was available. Method: (in IE) Tools ? Internet Options ? Advanced ? Uncheck ‘Show Pictures’. (In GC) Options ?under the Hood ? click ‘Content Settings’ under the Privacy tab ? select ‘Do not show any images’ under the ‘Images’ tab. 2. Sound test: Turned off the sound and checked whether the audio information was available through other alternatives like text or images. Method: Open Volume from quick tray, click ‘Mixer’ and click on ‘Mute Speakers’ 3. Font test: Changed the font size of the text on the various controls in the webpage and evaluated if the site was still usable for larger font sizes. Method: Hold CTRL key and move the mouse wheel up or down to increase or decrease the font size respectively. 4. Resolution test: Tested the pages under various screen resolutions to determine whether any scrolling was required to navigate across the web page. Method: On Windows 7 machines, click ‘Show Desktop’ icon, right click on any part of the screen and select ‘Screen Resolution’. Modify the screen resolution in the resulting dialog. 5. Color contrast test: Changed the screen color to Grayscale and determined whether the color contrast in the web page was still sufficient. Method: Open ‘Calibrate Display Color’ from the Control panel and change color settings in the fields pro vided. 6. Keyboard accessibility test: Attempted to navigate across the page controls using the keyboard (especially using the TAB key) alone. Determined if the site was navigable without the use of a mouse. Method: load the webpage and use the keyboard for all navigation and interaction with the webpage. 7. Backend Content test: Disabled all style sheets, scripts and applets and evaluated whether the site was working as expected. Method: (in IE) Tools ? Security ? click ‘Internet’ in the zone section ? click ‘Custom Level’ ? Scroll down to ‘Scripting’ ? disable ‘Active Scripting’. (In GC) Options ?under the Hood ? click ‘Content Settings’ under the Privacy tab ? select ‘Do not allow any site to run JavaScript’ under the ‘JavaScript’ tab. Results The following table summarizes the results for the

Osteoarthritis Care and Management | Case Study

Osteoarthritis Care and Management | Case Study INTRODUCTION Osteoarthritis is a case of hip, spine and forearm fractures and injuries which is predominantly found in older people, unless otherwise. There is an increase in these fractures, injuries, morbidity and mortality rates in older people. In the 1990s, these numbered around 1.7 million worldwide and with rapid increases in the years that followed, it has been estimated around 8.2 million cases by 2050 (Cooper, 2006). Yaban (2006) made the staggering conclusion that 95% of hip fractures or injuries in old age people are caused by falls. Supporting these views, Arinzon (2007) went a little further by stating that post hip fracture disability among patients that initially survived hospitalisation is between 32-80% and that those in need of long term caring by skilled Nurses is 6-60%. MeeK et al (2002) and Abudu et al (2002) noted the series of complications that usually develop in patients after hip fracture or injury due to old age and that 10-35% of such patients died within the first year after an injury and 30% do suffer another fracture within a year. Mitigating these appalling problems, surgery is usually recommended for a total hip replacement (THR), especially in primary and secondary Osteoarthritis. Following surgery, many patients encountered problems, especially in their activities of daily life (ADL) as they are no longer able to climb chairs, lie down in bed, and get on and off transportation without the help of someone. As a result of this dependency, after discharge, total hip replacement patients need a proper arrangement of their home settings. The home setting is in conjunction with their new model of living (TML), which Roper in 1976 defined as those activities of living performed by individuals and care being provided throughout their lives. As Murphy et al (2002) admonished, the model did not only emphasis on individualism but also facilitates the planning of the care as a whole and the achievement of realistic and accessible goals in care. Holistic assessment of Ms Jane. On admission to the ward, Ms Sutcliffe is given a thorough assessment that involves the collection of her data regarding age, sex, chronic medical conditions, pre-fracture functional status, her type of fracture and operation, weight, pain perception and cognitive status. The assessment takes into account her psychological, physical and social preparation as all will play a major role in her recovery after surgery. The psychological assessment/preparation allows her to understand what she will experience during the acute phase of the surgery and during the process of recovery. This gives her ample time to prepare ahead and come to terms with whatever follows. Banduru (1997) made mentioned of self-efficacy beliefs, which are making exercises in order to achieve good outcome after surgery. There is also the provision of verbal and written information by Nurses to her before the surgery. Ayers et al (2004) regards physical preparation as a major life event and affects the outcome of the operation. This process underscores the point that patients that are more depressed before the surgery to have poorer pain relief after operation. On the other hand, Holman (2005)maintained patients with positive expectations before a hip operation have better physical outcomes and that those that work hard help the multidisciplinary team in achieving such outcomes. Social assessment looks at Ms Sutcliffe’s home circumstances and her ability to manage after the hip replacement operation. Chow (2001) refers to the patient’s home environment as very crucial in the recovery process and that there is no need for Jane to struggle in getting up from a chair, a bed, visiting the kitchen, going to toilet during the period her muscles are healing. There is a need for support in the areas of shopping, cleaning, cooking, laundry as there are no relatives or friends around her on daily basis. Escobar et al (2007) purported that the whole pathway of care from patients being listed for surgery, to the time of surgery and the recovery process are very complex and involves a lot of health professionals. Normally, before a patient is referred for hip replacement, should have some understanding of what the surgery entails. This gives them the chance to consider it or not. Some GPs do ensure that patients are physically fit before making a referral to an Orthopaedic Consultant. In the event the patient’s hip pain can no longer be managed, as in the case of Ms Jane, the Consultant can now refer to an Orthopaedic Surgeon. The preparation for surgery at the preoperative assessment clinic is considered to be long and should be undertaken earlier. That is, just when a patient’s name is added to the waiting list (Krouse, 2001). Normally, the process involves giving out a comprehensive booklet to Ms Jane to read at home to enable her understand what is required along the care pathway. In some instances, videos or DVDs containing details of the surgery provided for watching at home as well. The final stage of assessment is the preoperative assessment in the ward. It is a form of educational assessment, whereby the Nurse or any professional ensure earlier conditions do not change. They will screen for MRSA to check for infection and to see whether Ms Jane can cope with the surgery (Losina, 2008). According to Rowley (2001), Nurses in the unit/ward are to make sure that Jane is safely prepared for surgery through the help of a surgical safety checklist. A Medical condition With regards to the care the patient requires for Osteoarthritis, as the case with Ms Jane, is derived from the Integrated Care Pathways (ICP), which are structured multidisciplinary care plans that describe in detail each step in the care process. Zander (1998) looked at such care plans and concluded that they usually entail treatment protocols with the aim of standardising care. Inputs are not only from Nurses, but from paramedical and administrative staff as well. Parker et al (2002) maintained that in-hospital care for right hip replacement is a team effort, though Nurses are seen to be playing an all-embracing role throughout this period. In brief, Nurses are involved in assessment, emotional support, involvement of family members, technical and physical care, co-ordination and communication and therapy integration. This therefore made Kirkevold (1997) to conclude that the need for Nurses to work effectively within the multi-professional team is becoming increasingly vital, just as their contributions towards rehabilitation leading to the patients’ independence living. Post-operative care Thomas (2002) is of the view that the human body is always susceptible to physical, traumatic and medical situations that do adversely affect the breathing process. As a result of this, airway and breathing must be managed quickly and effectively to enable the continuous flow of oxygen, thereby preventing deaths. Airway management is the physical process which ensures the airway is open and clear to allow respiration to occur. Mastering or becoming proficient in the methods and tools for airway management by health professionals enhances the patient’s (Ms Sutcliffe) chances of survival after surgery. Nurses should observe for coughs, inspiratory crackles, and shallow respirations and decreased chest expansion. In addition, observe for pale mucous membrane as they are signs of pneumonia that usually create ineffective airway clearance. Breathing involves the process of air (oxygen) entering the body and then (carbon dioxide) expelled back into the environment. The conduit for such a process is through the airway. Such complex ways of managing airways by health professionals involves the opening, cleaning and delivering of supplementary oxygen for artificial ventilation-in cases of ineffective breathing by Jane after the surgery. Post-operative observation in relation to circulation normally looks at the main signs and symptoms of bleeding as soon as Ms Jane is brought to the ward after the surgery. There are tendencies for patients to be at risk after undergoing surgery. Problems such as hypovolenic shock as a result of loss of blood and fluids. Right hip replacement surgery requires bed rest post-operatively and normally places the patient at risk in relation to developing blood clots in the legs. When this occurs, the decreased volume within the circulating system cannot provide the much needed oxygen and nutrients to the tissues and can sometime results to death if not solved. As a care, the Nurses or health professionals should administer intravenous fluids to replace the lost volume and if blood is lost, packed red blood cells and platelets must be ordered for Ms Jane immediately. Pain Management Helme and Gibson (2001) asserted that pain and its consequence, especially functional limitations that interfere with individual daily activities and leading to poorer life, afflict about 25%-88% of elder people within communities worldwide. For pain management to be effective there must be accurate pain assessment. Many held the view that self-reporting of pain is an individual’s subjective perception and this may provide enough information for its management. With the elderly, their pain is usually undetected due to severe cognitive impairment. Sheppered et al (2010) argues that effective post-operative pain management relieves suffering and leads not only to shorter hospital stay but at the same time reduces hospital costs as well as earlier patient mobilisation. One goal many believe in the management of post-operative pain is to actually reduce the dose of medications in order to lessen side effects. Opioids are seen to be the first-line treatment for severe acute post-operative pain and the same scenario should apply to Ms Jane after undergoing the surgery. They are drugs use to lessen pain and use often to titrate against pain relief and to minimise unwanted effects to the patient. Other common methods use to manage post-operative pain include the taking of Codeine, Ibuprofen, intravenous narcotics like Morphine Sulphate, Paracetamol and even Opiate Fentanyl. According to Sheppered et al (2010), some of the side effects of Opiopds include vomiting, respiratory depression, constipation and itching which are mostly common. In such situations, healthcare professionals can reduce the effects by changing the dosing schedule of the patients, in this case Ms Jane, maintain constant blood levels through checking the manner in which drugs are given out and addition of other drugs to counteract any effects. Psychological Care Davidson et al (2008) are of the view that normally when psychological care is addressed in hospitals, entails what health professionals expect the patient to need rather than from the perspective of the individual and illness experience. Such a care should focus on assessments of Ms Jane’s understanding of her illness and the effect it will have on her life. Supporting this view, one is to draw his or her attention to the assertion that assessment of the patient’s illness beliefs as a daily practice can significantly increase his or her sense of wellbeing on discharge (Lau-Walker et al, 2008). After the surgery, hip replacement patient immediately start physical therapy as part of the psychological care. This is normally a minor exercise, involving sitting in a chair, the day after the surgery. What follows is stepping, walking, and climbing, with supportive devices like crutches. In this case, Ms Jane pain is being monitored during these exercises, as most often, there is some degree of discomfort. As Van den Akker-Scheek et al (2007) pointed out, psychological needs of hip replacement patients like acute pain after surgery can be addressed during the period of psychological care. At the pre-operative stage, the patient some time has already planned about such a pain and come to terms with it at this stage. Discharge details Discharge is a process and not an isolated thing and in this regard, must be planned for at the earliest opportunity. According to the Department of Health (2003), the above view is to ensure that patients and their carers understand and feel involved in the discharge arrangements. For any discharge to be detailed, the planning must involve communication, education, patient participation and collaboration and coordination. All such detailed planning must be instituted for Ms Jane. Olsen and Wagner (2000) maintained that effective communication is needed between Ms Jane, the patient, and the healthcare professionals for any meaningful discharge to take place. This kind of communication normally involves asking questions to her or relatives and getting answers. Through this process, inconsistencies are brought to light and clarified. At this stage of discharge planning, which may be verbal or written, information like the patient’s functional status, social support and environment status, are all addressed (Neuman, 2004). Bull and Roberts (2001) viewed communication as a complete circle as it involve community team in the arrangement of outpatient appointments, the GP and connecting again with the district Nurse. Education is all part of communication but Lin et al (2005) believed that the provision of instruction leaflets to the patient or the family sums the entire process. Garratt (2009) said of such leaflets to contain specific information of the patient’s needs and at the same time how to manage their ongoing care at home. Patients’ involvement and collaboration in their discharge is very essential and according to Pearson et al (2004) includes their practical arrangements for physically getting back to their homes, management at home and health professionals making them feel they are in control of their health. Such information is vital and discussing it jointly with Ms Jane makes the discharge planning very successful. All what has been discussed above will be meaningless without proper coordination. Therefore, Atwal (2002) purported that a key aspect of successful discharge planning is coordination and that without it, the entire process cannot be effective. For Atwal, there should be inter-professional working relationship between the Nurses and the Doctors for a successful discharge planning. Watts et al (2007) are of the view that there are normally disputes as to who does, and who should, carry out the discharge planning process. But where there is coordination, normally it is the bedside Nurse or primary Nurse that is responsible for coordinating discharge planning process (Gardner (2005). The issue of discharge is to be dealt with in the right manner just as Young et al (2005) warned, shorter hospital stays can result in older people experiencing right hip replacement being discharged in a state of incomplete recovery. They went on to suggest for a proper time table for such an activity and to be agreed upon by both the hospital authorities and the patient. Immediate care of the patient in the community. Contemporary health and social care policy across Europe and in the UK in particular, is focused on the provision of care in the community for older people with chronic illnesses and eventual surgery (DH, 2001). To this end, Themessl-Hubber et al (2007) suggested that awareness, expectations and perceptions of community services are steadily increasing in older people. According to Stoltz et al (2004), research has shown more responsibility for care provision is now placed on informal caregivers-unpaid family members, friends or neighbours. This is because older people perceived this informal segment as their best option as compared to formal support-services provided by health and social care in the community. However, Mahoney et al (2008) caution this claim as they pointed out that older people living alone and infrequently visited by family members are more likely to have poor outcomes following discharge. Relating this to Ms Jane, proper arrangement should be made for community c are so as to avoid the situation of having a poor outcome. One is to take not of the fact that she lives alone and not frequently visited by her children relatives and friends. Deniz et al (2005) warned that after hip replacement surgery, patients normally encounter problems such as climbing stairs, lie down in bed, walk and so on and thereby affecting their activities of daily living. As a result of these problems and many more, Bilik (2006) asserted that continuity of care is to be provided in their homes or communities. Such a community care emphasised on individualism so that Ms Jane can acquire independence in her activities of daily living. The Model of Living, according to Roper (1976), can be used to acquire this independence. In brief, the model focuses on eating and drinking, personal cleansing and dressing, mobilising, working and playing, breathing and control of body temperature. Where this model is properly used by those caring for her in the community, will not only allow her to live independently, assist in focusing on those problems she often experienced while recovering but complications can also be prevented. The removal of the sutures depends which ones are used in Ms Jane’s operation. If buried ones are used by the Surgeon, no need to be removed as they would dissolve in the body. The dressing also depends largely on whether the Surgeon uses stitches or staples. In any case, the wound needs to be kept covered and in the case of leakage from Ms Jane’s covered wound, the community worker should inform the appropriate authorities. Conclusion Post-operative care of elderly patients with hip fracture both in hospitals and in their communities can be carried out effectively when they are identified immediately at admission as high-risk patients. With this achieved, planning for their discharge to be done early and communicated well to all those involve in the care process. This is to allow them to move back confidently to their communities. Nurses’ role in the entire process of care appears to be extensive and always in a position to influence patient care. This is why it is expected of them to make a thorough assessment of patients, including their physical, mental and social conditions as soon as possible. Such a clinical history would help Nurses to transform care from defensive status to a more advanced care. However, even though assessment is a vital part of caring for hip replacement, majority have considered it to be of less importance wherein Nurses who carry it out do not inform their superiors in the care planning process. Moving away from the hospital environment, the importance of support provided by other family members and the community during post-hospitalisation, more so in the dispensation of medication should be considered highly. Notwithstanding the above, total hip replacement is becoming increasingly common. All that is required from those undertaking it is physical, psychological and social preparation.

My life after five years from now

I am an adolescent who have just completed high school and has started attending college. My academic progress is satisfactory and I am getting good grades. By nature I may be considered a shallow person who takes things rather lightly. I don’t go much deeper into any problem to really comprehend it. Although, I am gregarious and fun loving, basically I am an introvert and I keep my personal life sheltered as I don’t take people into confidence easily. I have a weak personality and lack self confidence. To camouflage this, I always try to be over friendly and talkative with my friends. But deep down, I don’t trust my friends and never share my innermost thoughts with them. If things don’t work out according to my expectations, I become a recluse, and refuse to discuss it with anyone. My outlook is conservative and can not accept any open show of affection easily. Fear of the unknown, fear of failure has totally blinded my vision and obstructed my rational thinking capacity. Although I am well aware of my drawbacks, I am unable to change for the better. Currently my vision about life is blurred by my short sightedness and lack of wisdom and experience. I would like to change these negative attributes and enhance my personality. The vision of my life five years from now is a complete transformation of my personality. I’ll accept my friends as they are and respect them as an individual. I’ll take some of my friends into confidence and share my problems and successes with them. I’ll always listen to their point of view before taking any difficult decision. I’ll shed my pessimistic and gloomy attitude and encounter any problem with a positive mind. I’ll acknowledge my fear, will analyse it and make a conscious effort to eliminate it from my system, in a slow but determined way. This negative personality trait affected me greatly and prevented me from taking right kind of decisions at the right moment. I’ll overcome fear with double determination and become a person with an independent personality, who can take right kind of decision at the right moment, and can dream, believe and act towards realising his cherished goal. Career-wise I have not thought of any particular profession which I would like to pursue within the course of next five years. While I’ll concentrate on my studies to ensure good grades, on spare times I would do odd jobs to earn some extra money. Since travelling excites me a lot, I would take up part time job in travel agencies such as tourist guide or interpreter which will take me to exotic tourist places. While accompanying the tourists, I’ll visit beautiful islands, see exotic landscapes of steep mountains, and lush green vegetations. Sometimes I’ll lie down in solitude on a sandy beach, and gaze at the blue azure sky. Associating with nature will give me a clear perspective on life and what it holds. I’ll shed my superficial self and emerge a more genuine person who will appreciate anything from beauty of nature to the beauty of a girl from aesthetic sense. This will help me to get into a permanent relationship, which till now is eluding me. I want to confidently go in the direction of my goal of transforming my personality within five years from now. Only time will tell how far I’ll be successful in changing my negative personality traits and become a person who is honest with himself and with others and have emotional strength, integrity of character, clarity of mind and confidence in others. If I fit the personality mentioned above within five years from now, my goal of personal transition will become a reality. Â   Â   Â   Â   Â   Â   Â   Â   Â   Â   Â   Â   Â   Â   Â  

Impact of Globalization on Development

Globalization is the buzzword of today. The phenomenon of globalization rapidly swept across the world forcefully and powerfully. Economies of the world are being increasingly integrated as new technology and communication has brought people together. We often hear the phrase that the ‘world has become a global village' – which itself signifies how much has changed in the world in the past few decades. Financial and industrial globalization is increasing substantially and is creating new opportunities for both industrialized and developing countries. The largest impact has been on developing countries, who now are able to attract foreign investors and foreign capital. This has led to both positive and negative effects for those countries. Economically new parts of the world have opened to capitalist activities. The spread of capitalist activities has been part of globalization process which ties up well with the liberals believe in the possibility of progress (Baylis, J. , et al. (2008, p. 110). Free trade is the reduction or removal of commercial barriers between countries. This allows a freer flow of labor and goods between member countries in a trade pact. As free trade agreements become more common around the globe, the positive impact on developing countries has been touted as one of their greatest successes. There are several advantages to developing countries that participate in free trade. Free trade is an economic practice whereby countries can import and export goods without fear of government intervention. Government intervention includes tariffs and import or export bans or limitations. Free trade offers several benefits to countries, especially those in the developing stage. According to a widely used definition, a developing country is a nation with low levels of economic resources and/or low standard of living. Developing countries can often advance their economy through strategic free trade agreements. Increased Resources Developing countries can benefit from free trade by increasing their amount of or access to economic resources. Nations usually have limited economic resources. Economic resources include land, labor and capital. Land represents the natural resources found within a nations borders. Small developing nations often have the lowest amounts of natural resources in the economic marketplace. Free trade agreements ensure small nations can obtain the economic resources needed to produce consumer goods or services. By using a country’s comparative advantage, or what they can produce at a lower opportunity cost than other countries, they can get all the benefits of trade. If every country has a comparative advantage that means that everyone can gain from trade. There is remarkable evidence that globalization is helping countries expand and achieve higher incomes or a higher GDP Improved Quality of Life Free trade usually improves the quality of life for a developing nations citizens. They can import goods that are not readily available within their borders. Importing goods may be cheaper for a developing country than attempting to produce consumer goods or services within their borders. Many developing nations do not have the production processes available for converting raw materials into valuable consumer goods. Developing countries with friendly neighbors may also be able to import goods more often. Importing from neighboring countries ensures a constant flow of goods that are readily available for consumption. In countries with a higher degree of globalization, policies tend to support more accountability in the private and public sectors. These nations are more likely to maintain courts that recognize property rights and enforce the rule of law. Their governments are more effective and less corrupt. Policies in these more globalized countries tend to be more stable, essential for long-term planning by business. (Fisher, 2006) Better Foreign Relations Better foreign relations is usually an unintended result of free trade. Developing nations are often subject to international threats. Developing strategic free trade relations with more powerful countries can help ensure a developing nation has additional protection from international threats. Developing countries can also use free trade agreements to improve their military strength and their internal infrastructure, as well as to improve politically. This unintended benefit allows developing countries to learn how they should govern their economy and what types of government policies can best benefit their people. Production Efficiency Developing countries can use free trade to improve their production efficiency. Most nations are capable of producing some type of goods or service. However, a lack of knowledge or proper resources can make production inefficient or ineffective. Free trade allows developing countries to fill in the gaps regarding their production processes. Individual citizens may also visit foreign countries to increase education or experience in specific production or business methods. These individuals can then bring back crucial information about improving the nations production processes (Yutzis, 2001) Increased Standard of Living Economic globalization gives governments of developing nations access to foreign lending. When these funds are used on infrastructure including roads, health care, education, and social services, the standard of living in the country increases. If the money is used only selectively, however, not all citizens will participate in the benefits. Access to New Markets Globalization leads to freer trade between countries. This is one of its largest benefits to developing nations. Homegrown industries see trade barriers fall and have access to a much wider international market. The growth this generates allows companies to develop new technologies and produce new products and services. Higher Employment Rates As developed countries are able to move their operations into developing countries, new job opportunities open up for local workers. Increased levels of employment lead to a higher standard of living and more consumer purchasing. This ultimately sparks the country's economy and may help to develop locally owned business. Research was conducted on national incomes around the world during the 1990s and results showed that the income of rich globalized countries increased by 2% each year. The results also show that poor, more globalized countries have a higher increase in income per year than poor, less globalized countries. Actually according to this research the poor, more globalized countries have had an increase in income of 5% ach year while the poor, less globalized countries had a decrease of 1% per year. Less Child Labor Child labor occurs in developing countries for many reasons but one of the main reasons is lack of technology. Children are used as a cheap substitute for manufacturing equipment. In developing countries, sending their children to work is the only way a family can survive. Usually there is no t an abundance of schools and medical care like in the wealthier countries, and even if education and proper health care is available it is only available to the wealthier families who can afford it. Through globalization, households will make higher incomes which may eventually enable a family to send their children to school and provide some type of health care. In another article by Jagdih Bhagwati he states, â€Å"child labor will certainly diminish over time as growth occurs, partly due to globalization. † (Bhagwati). Free trade allows companies to invest in equipment and pay higher wages to adult workers through foreign investment. With higher family incomes, children are able to attend school rather than work. Access to New Markets Not only does free trade allow foreign-owned companies to establish themselves in developing countries, it also allows native companies to sell to foreign markets. This expands their customer base and leads to new products and services and the viability of investing in innovation. This is particularly true for small businesses in developing countries. These companies no longer have to worry about absorbing the costs of tariffs and other barriers to market entry and can sell their products freely. Higher Levels of Investment Capital Most free trade agreements also reduce restrictions on foreign investment. With new capital entering a developing country, it begins an upward productivity cycle that stimulates the entire economy. An inflow of foreign capital can also stimulate the banking system, leading to more investment and consumer lending. Increased Life Expectancy An increase in employment levels, incomes, and the general standard of living alleviates hunger and lack of medical care in developing countries. Preventative medical care including checkups and vaccinations are available to more of the population. It also increases the number of children who are educated and attend school regularly. The ultimate result is an increase in the average life span and a reduction in infant deaths. Widening Disparity in Incomes While an influx of foreign companies and foreign capital creates a reduction in overall unemployment and poverty, it can also increase the wage gap between those who are educated and those who are not. Over the longer term, education levels will rise as the financial health of developing countries rise, but in the short term, some of the poor will become poorer. Not everyone will participate in an elevation of living standards. Decreased Employment The influx of foreign companies into developing countries increases employment in many sectors, especially for skilled workers. However, improvements in technology come with the new businesses and that technology spreads to domestic companies. Automation in the manufacturing and agricultural sectors lessens the need for unskilled labor and unemployment rises in those sectors. If there is no infrastructure to help the unemployed train for the globalized economy, social services in the country may become strained trying to care for the new underclass.